1. Photos

Photos are very important to get interest from potential European buyers and renters. Make sure that all photos will have good quality. When you select photos, ask yourself if they emphasize the property in the best way. It’s better to use pictures made in springtime or in summer, with blue sky, presenting the property with shutters widely opened, garden maintained.
Display one or two outside views, don’t forget to make photos of the environment and scene around the property. Then display few inside views which will give an idea of the property style. Keep in mind that photos will never replace onsite visit. Your goal is to generate leads and set up appointments.
 

2. Ads title

Title is a key element of the property announcement. It will be used by search engines to successfully index your ad page. We recommend the use of key words that will differentiate your property from others. Be sharp, precise and clear. Note that Google, for instance, will only display the 64 first characters of ads title.

When a search, done by HomeInFrance.com visitors, combining key words that match those you place in the ad title, your property will be correctly listed by search engines. The title together with a short description will be displayed. Again, title is important as it gives a first description of the property and invites visitors to click to get more information.

To summarize, the title must be brief but should reveal the specificity of the property. As an example, it is much better to write:
“Old mill on property for sale close to Eure river” than “Very nice renewed property”, or
“Apartment, large reception rooms, for sale, in Marseille” than “Large apartment of 3 rooms in Marseille”.

N.B.: Thinking about the title content must consider both English and French.
 

3. Description

The description should enable the potential buyer to get a clear understanding of the offer. You simply have to describe the property using precise terms. Avoid useless superlative words, be honest and frank with HomeInFrance.com visitors. Don’t promise things they will never find if they decide to go further and visit the property.

4. Location

HomeInFrance.com is using Google Maps to localize properties. To efficiently display a property on the map, we need to know the address. When exact address is not available, localization is made using either the zip code or the city name.
 

5. Keywords

Keywords help you to get a precise translation of important elements of properties. They can be used by HomeInFrance.com visitors who prefer to search using keywords than other criteria. Select keywords carefully in order to describe the property correctly.
 

6. Price

Price should match as much as possible the market value. Keep in mind that competition is tough and that your interest is often to sell quickly.
 

7. Contact house agents

If you are a private person, you can use HomeInFrance.com to find a professional who will assist you to sell or rent your property. If you want to do that, you will be probably contacted by a real estate agency close to your location.
 

8. Contact information

Only contact information details of professionals will be displayed in HomeInFrance.com. It is a guaranty of discretion for private person and a guaranty of serious for potential buyers or renters.

To summarize, HomeInFrance.com increase visibility of agencies and properties over the Internet, mainly on the key European markets. Internet users looking for properties for sale or to rent in France will benefit from efficient and reliable HomeInFrance.com search service.